Job Description – Assistant Brand Manager
Company: Deconstruct
Location: Bangalore – HSR Layout
Role Type: Full-time
Deconstruct is a fast-growing, science-backed skincare brand focused on transparency, efficacy, and consumer trust. We are building high-performance products for modern consumers, with formulations that are rigorously tested and clinically proven.
About the Role
We are looking for a driven and detail-oriented Assistant Brand Manager to support brand growth through strong execution and data-driven insights. This role will work closely on campaign execution, content, consumer insights, and performance tracking while contributing to overall brand strategy.
Key Responsibilities
- Assist in executing brand strategy, positioning, and messaging across channels
- Support new product development through research, trend analysis, and competitor tracking
- Plan and execute marketing campaigns across digital, influencer, PR, and social platforms
- Coordinate with internal teams (design, product, performance marketing) and external agencies
- Track campaign performance, analyze key metrics, and share actionable insights
- Support content and communication development ensuring brand consistency
- Monitor brand health metrics such as engagement, reach, and consumer sentiment
- Conduct market and consumer research to identify growth opportunities
Key Skills & Requirements
- 3-4+ years of experience in brand management, marketing, or related roles
- MBA preferred (Tier I / Tier II institutes)
- Experience in FMCG, beauty, skincare, or D2C brands is a plus
- Strong analytical mindset with attention to detail
- Hands-on exposure to digital marketing, influencer marketing, and campaign execution
- Good project management and stakeholder coordination skills
- Proficiency in MS Office and marketing tools
- Passion for skincare, beauty, and brand building
What We Offer
- Compensation: Competitive salary with performance-based incentives
- Growth: High ownership role with exposure to end-to-end brand building
- Culture: Fast-paced, collaborative, and impact-driven environment
